V is for Vino prepared a story about Georgian wine

The story is over an hour long and has been featured on all V is for Vino platforms – the official website, social media channels, cable channel ReachTV and more than 90 airports across the US. 

The story, together with the 8-thousand-year history of Georgian wine and the modern industry, tells about the traditions and culture of Georgia (https://visforvino.com/georgia/).

Hundreds of thousands of viewers will get to know the story about Georgian wine, which is an additional opportunity to strengthen the export positions of Georgian wine in the United States market.  

As part of the Georgian wine marketing campaign in the USA, with the support of the National Wine Agency and the Agency's contractor American marketing company "Colangelo & Partners", the film crew of the wine show "V is for Vino" was in Georgia for a week in April of this year.  The members of the filming team visited wine cellars in different parts of Georgia.  

Agsa It is significant that the USA is one of the strategic export markets of Georgian wine, where the National Wine Agency has been carrying out targeted marketing activities since 2013. In recent years, on the initiative of the National Wine Agency, advertising campaigns with such influential media outlets as CBS, CNN, "The New York Times", "Wine Enthusiast" have been strengthened, which led to a steady increase in awareness and sales of Georgian wine in the USA. 

The Georgian wine marketing campaign in the USA is carried out by the National Wine Agency in cooperation with the largest American marketing company "Colangelo&Partners". As part of the campaign, tasting-seminars are held for wine professionals and representatives of the wine trade in different cities of the USA; Georgian wine is presented at international exhibitions; Wine tours in Georgia are organized for media, sommeliers and sales representatives, which contributes to better familiarization and popularization of Georgian wine in America. in the market.